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Blackstem Tea & Coffee

Project Type /

Visual Strategy, Brand Design

Date /

2023

Industry /

Food & Beverage

Huddle /

Rolan, Arvy, Thea, Au

What started as a home-based passion project in 2021 quickly grew into a thriving coffee kiosk business as post-pandemic events returned. With plans to expand and franchise, Blackstem Tea & Coffee needed a brand identity that felt warm, inviting, and effortlessly minimalist—just like the spaces they envisioned. More than just serving great coffee, they wanted to create an atmosphere where conversations flow as easily as their brews, offering high-quality yet reasonably priced drinks in a setting that feels light, open, and welcoming.

Our design approach reflected this vision—clean, airy, and intentional. The minimalist aesthetic wasn’t just about style; it captured the founder’s love for simplicity and the ease of shared moments over coffee. With a brand identity built for connection and growth, Blackstem is ready to bring more people together, one thoughtfully brewed cup at a time.

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